Arvida Byström is a young, colorful and subversive artist from Sweden.⁠ She belongs to a generation of digital natives, whose online presence and universe is often rich, chaotic and impactful, and uses her work to explore the meaning and complexity of femininities in this new and rapidly-moving world.

Her medium are varied but her most relevant canvas is probably her body and sexuality, which she uses to dissect the cultural and gendered codes of our society. Her selfies and portraits are deeply daring, disobedient and unapologetic. Her pictures and videos are saturated, vibrant and often chaotic. Her plums wear panties 🍑⁠

Her work was particularly valuable to me. Her nonchalance, confident sexuality and ultra-femininity triggered a lot of my own internalised sexism and shed an uncomfortable light  on my own internalised sexism. Her art asks the questions of what is right or wrong, beautiful or not, shameful or acceptable for a woman, and doing so help us reconsider our own inner biaises.

She also collaborated with brands and magazine such as Adidas, Gucci, H&M, Topshop, Numero Berlin, Vice Mahgzine and Urban outfitters, which you can check on her website. Or you can simply dive on her Instagram and TikTok, and let me know what you think of it!

Arvida Byström is a young, colorful and subversive artist from Sweden.⁠ She belongs to a generation of digital natives, whose online presence and universe is often rich, chaotic and impactful, and uses her work to explore the meaning and complexity of femininities in this new and rapidly-moving world.

Her medium are varied but her most relevant canvas is probably her body and sexuality, which she uses to dissect the cultural and gendered codes of our society. Her selfies and portraits are deeply daring, disobedient and unapologetic. Her pictures and videos are saturated, vibrant and often chaotic. Her plums wear panties 🍑⁠

Her work was particularly valuable to me. Her nonchalance, confident sexuality and ultra-femininity triggered a lot of my own internalised sexism and shed an uncomfortable light  on my own internalised sexism. Her art asks the questions of what is right or wrong, beautiful or not, shameful or acceptable for a woman, and doing so help us reconsider our own inner biaises.

She also collaborated with brands and magazine such as Adidas, Gucci, H&M, Topshop, Numero Berlin, Vice Mahgzine and Urban outfitters, which you can check on her website. Or you can simply dive on her Instagram and TikTok, and let me know what you think of it!